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Sjarel Ex

(b Zaandijk, May 28, 1885; d Wassenaar, Sept 27, 1977).

Dutch designer and typographer . After working in the tradition of the Arts and Crafts Movement, he came into contact in 1917 with De Stijl, which fundamentally changed the course of his work. Through Vilmos Huszár and Jan Wils, he met H. P. Berlage, for whom he worked as a draughtsman, and international artists working in typographic design, such as Kurt Schwitters, El Lissitsky and Jan Tschichold. His international importance is based on typographical works, such as those he made between 1923 and 1930 for NKF, the Dutch cable works, and for PTT, the Dutch postal service. His advertisements, inspired by Dada, often used a wide range of typography and could be read as messages, poems or advertising slogans, while being appreciated simply as designs. Zwart was also active as an interior designer; his most successful work in this field was the kitchen (1938) that he designed for the ...